RIX FM
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We were asked to improve the on-air flow for the Swedish station RIX FM. Music, DJ talks, and imaging all had to be a bit tighter. We built a toolkit that works for every tempo and musical key.
We also created custom jingles for their recurring items, like 45 Minutes Non-Stop and the afternoon show. Everything was delivered in every musical key.
Sounds complicated, maybe not if you have some music theory knowledge, but it basically ensures that the transition into the music is always spot on and never out of tune. Something that’s clearly become a trend in radio imaging over the past few years.
HOW WE WORK
01
The Brief
Send us what you’ve got. Big plan or rough idea. We sharpen it. What should it do? Who should it hit? Where will it be heard? Not every project needs the full track. Only production or mix & master? We jump in where you need us.
02
The Plan
We map the approach. We find the right voices, producers, or composers. We write, test, and deliver demos fast. No hassle. Only pushing forward!
03
The Studio
We build it. Music, voice-overs, production, finishing. You’re welcome in the studio. We share demos to make sure it hits your vision as well.
04
The Final Mix
We mix and master everything. All required formats delivered. Need the stems? Done. Ready to launch.
05
The Strategy
We don’t hand over a file and disappear. We think about how to use your sound. Where, when, how often. Audio branding isn’t an extra. It’s part of your brand.